Name
The State of Omnichannel Digital Experiences
Description
The concept of omnichannel has rapidly evolved, pushing food retailers beyond basic multi-channel presence toward a fully connected experience. Learn how grocery leaders are thinking about omnichannel today, how they're breaking down walls between physical and digital touchpoints, and how they're leveraging mobile apps to translate unique in-store experiences into the digital journey. This session will dive into key levers, including personalization, in-store wayfinding, loyalty programs, the rising role of retail media and more.
Speakers
Chad Petersen, Senior Vice President, Digital & eCommerce, Lowes Foods / Alex Lee Retail
Andrew Krysiak, Vice President Digital, Good Food Holdings, LLC
Julia Tabisz, Senior Editor, Progressive Grocer
Andrew Krysiak, Vice President Digital, Good Food Holdings, LLC
Julia Tabisz, Senior Editor, Progressive Grocer